Cilo
Logiville

Client CILO
Services Immersive Experiences Exhibitions
Expertise 3D / Motion Graphics Creative Direction Immersive Events
Industry Logistics & Innovation

Project
synopsis

Welcome to Logiville, Belgium’s beating heart of logistics innovation. A high-tech playground where automation, digitalisation and sustainability don’t just get talked about, they get shown off. Loudly. Enter Cilo, with a bold ask: create an experience that does more than inform. It had to move people. Literally and figuratively.

So, together with Ocular, we rolled up our sleeves and built an immersive ride through the future of logistics. Think: 180° video, 3D landscapes, spatial audio, light effects and big questions that put you in the driver’s seat. A 15-minute journey that transforms cold, hard facts into goosebump moments.

Challenge

Let’s be honest, logistics isn’t exactly known for turning heads. It’s smart, it's essential, but also… abstract. So how do you get school kids, CEOs, and curious minds alike to care? You don’t lecture them. You invite them in.

Logiville needed a showstopper. A storytelling format that simplifies the complex, without dumbing it down. One that sparks curiosity, encourages interaction, and keeps audiences. From business suits to backpacks, glued to the edge of their seat.

Collaboration

No cookie-cutter content here. From the first brainstorm to the final beam of light, we worked closely with Cilo and Ocular to craft every beat of the experience. Storylines were sharpened, storyboards drawn, and visuals finessed and always with one goal in mind: make logistics not just clear, but compelling.

Every element had a purpose. The pacing. The transitions. Even the silence between sound cues. All of it was tuned to pull people deeper into the narrative.

Experience

Step inside and the real world melts away. In a custom-built 180° immersive projection, the story of logistics unfolds all around you. Cinematically, interactively, and just a little bit magically.

As the visuals swirl and the soundscape surrounds you, something unexpected happens: you become part of the story. With interactive decision points baked into the narrative, visitors don’t just watch, they shape what happens next.

The result?

A high-impact, high-engagement experience that makes the abstract feel personal. Whether you’re a logistics pro or just figuring out what that even means, you walk away with new insight, and maybe a new passion.

Impact

Since launch, the Logiville experience hasn’t just been informed, it’s ignited. It’s the showpiece that sparks dialogue, challenges assumptions, and gets people thinking differently about the world behind the warehouse doors.

Employers use it to fuel future vision. Schools use it to open young eyes. And everyone leaves with a deeper appreciation for a sector that keeps our world moving.

This installation puts Logiville on the map by blending interactivity with emotion and strategy. It’s not just as a center of innovation, but as a place where the future of logistics gets real.

PLAY

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