Welcome to a gategroup unit. Users can move through the different zones, with every area carefully modelled in 3D. New technologies used by gategroup were recreated and animated to make complex machinery and processes easier to understand, while photography and video from gategroup’s real operations bring the digital environment firmly back to earth. A fresh UI and UX keeps the experience easy to navigate, without getting in the way of exploration. Start with the bigger picture, zoom into a production zone, discover a technology, and see how all the pieces fit together. The first outing was WTCE 2026, where the experience took over an immense curved LED screen and was controlled through a touchscreen. It made quite an impression on the show floor, but we weren't interested in building something that would have its five minutes of fame and then disappear into a hard drive somewhere. So after the event, the experience went online. Management and sales teams can now use the same interactive environment to take prospects through production units, wherever they are. And as gategroup keeps innovating across its units, the digital twin can keep up. New technologies and developments can be added without starting the whole thing from scratch. That's a pretty useful upgrade from PowerPoint.